How Differentiated are you?
The Swanson Group (TSG) offers executive advisory support assisting organizations national and retailer alignment within the industry. Our advisory support and consulting help client’s create a differentiated position with their retail partners while improving competitive insulation. TSG utilizes a number of practices in driving smart growth, including facilitating “Deep Dive” strategy and planning meetings while leading the development of Customer Blueprints to ensure success.
TSG also leads strategic business development and consultative initiatives for client’s wanting to create a more dynamic position on a National, Class of Trade, Regional or account specific basis generating Boardroom to Boardroom strategies and action steps. Our comprehensive representation includes:
- Sales Design Development
- Co-Creation Innovation Meetings
- Go-to-Market Design and Execution
- Retailer Brand Development and Positioning
- Forging Alliances and Joint Ventures
- Competitive Assessment
- Market Due Diligence
- Top-to-Top Positioning
- Design and Positioning of your Company’s Capabilities and Vision